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Give serious buyers the detail they need to choose confidently

Use this pricing page for plan comparisons, tiered services, product packages, or enterprise buying committees.

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Packages

Choose the website system package that fits your launch stage

Use clear plan names, realistic price anchors, and buyer-focused feature lists so visitors can compare options before the detailed table.

Monthly pricing is shown by default. Switch to annual to view discounted monthly rates.

Launch

For lean teams launching a focused marketing site or first campaign system.

$249 /mo

$199 /mo

Paid monthly

Billed annually at $2,388

Save $600 per year

  • 5 core page templates
  • Reusable hero, CTA, FAQ, and proof modules
  • Global colors, typography, and button settings
  • Basic blog listing and post templates
  • Email support
Start with Launch

Scale

For teams standardizing a larger HubSpot website across campaigns, teams, and regions.

$899 /mo

$719 /mo

Paid monthly

Billed annually at $8,628

Save $2,160 per year

  • Everything in Growth
  • Expanded page architecture and launch planning
  • Multi-team content governance guidance
  • Custom module configuration review
  • Dedicated onboarding session
Talk to sales

Detailed comparison

Then show the feature-level differences buyers expect

Use icon-based availability rows so buyers can quickly scan what is included, limited, or reserved for larger teams.

Feature Launch For focused starts Growth Most popular Scale For larger teams
Core website templates Home, landing, pricing, contact, and resource page starters.
Full template library Additional company, service, case study, FAQ, and comparison templates.
Advanced conversion modules Pricing, comparison, testimonials, process steps, integrations, and resource cards.
Blog and resource system Blog listing, post templates, recent-post sections, and resource card layouts.
Page-level header overrides Transparent header and color controls for campaign and hero variations.
Launch planning support Guidance for prioritizing pages, offers, forms, and content migration.
Priority implementation review Review of key pages, modules, and editor setup before launch.

Buyer proof

Buyers choose the plan when the path forward feels clear

The comparison made the decision simple

We could quickly see which package matched our launch needs and which features would matter once we scaled beyond the first campaign.

Maya Chen VP Revenue Marketing, BrightLayer

Growth gave us the right balance

The middle package had the templates, proof modules, and support we needed without forcing us into an enterprise workflow too early.

Renee Patel Director of Demand Generation, Northstar Cloud

Scale helped us standardize across teams

Once multiple teams needed to launch pages, the higher tier gave us the structure and review process to keep the site consistent.

Ethan Brooks Web Marketing Manager, SummitPath

Questions

Clarify billing, onboarding, support, and upgrades

Answer the buying questions that usually come up after visitors compare packages.

Can we switch plans later?

Yes. Buyers can start with the package that matches the current launch scope and move to a higher tier when they need more templates, support, review, or governance.

What does annual billing change?

Annual billing applies the discounted monthly rate shown in the annual switch. The plan features stay the same, but the commitment is billed yearly instead of month to month.

Which plan is best for most marketing teams?

Growth is the best fit for most teams because it includes the full template library, advanced conversion modules, blog support, and priority help without requiring a larger enterprise rollout.

Do the plans include HubSpot forms and blog templates?

Yes. The theme includes styled form sections and blog templates. Buyers still connect their own HubSpot forms, blog settings, menus, and live content inside their portal.

Can we customize pricing copy after installing?

Yes. Plan names, prices, billing notes, annual values, badges, feature lists, and comparison rows are editable in HubSpot's page editor.

When should a team choose Scale?

Scale is best when several teams own the website, when a larger page migration is planned, or when buyers need implementation review and governance support before launch.